Marketing dashboards
Create dashboards to track campaign performance and website traffic from platforms like Google Analytics or social media APIs.
For marketing teams
Marketing tools built by AI, without a ticket to engineering
Build internal marketing tools with ToolJet AI: campaign dashboards, content approvals and budget tracking connected to your CRM and reporting data. Refine the app visually and configure who can edit, review and publish.
- Campaign trackers
- Content approval queues
- Budget reporting
Campaign trackerQ4 launchesSSOAudit onProduction
Live campaigns93 launching this week
Budget used62%$248k of $400k
Assets in review175 waiting on legal
| Campaign | Channel | Spend | Status |
|---|---|---|---|
| Enterprise webinar series | Email · LinkedIn | $34,200 | Live |
| Product launch — agents | Paid search | $58,900 | In review |
| Partner co-marketing | Events | $22,400 | Blocked |
| Customer story refresh | Organic | $4,100 | Live |
Pull last week's HubSpot MQLs per campaign into a new column and flag anything under target
HubSpot query and conditional column added · awaiting your review
40,000+stars on the open-source core
SOC 2 Type IIISO 27001 and GDPR · Visit the trust centre
Your infrastructureCloud, VPC, on-premise or air-gapped
100+ connectorsplus any REST or gRPC endpoint
No engineering ticket needed
Describe the marketing tool you need. ToolJet builds it.
Type what you want in plain language. ToolJet generates the pages, queries and logic as a working app. Connect your data, configure access with your admin, and review the generated logic before publishing. Edit the app on the canvas afterwards.
- Working app, not a mockup
- Configure access for your team
- Free to start, per-builder pricing
Works with the tools marketing teams already use
HubSpot
Salesforce
Google Sheets
Slack
Mailgun
SendGrid
Notion
WooCommerce
Have developers? They can build the same apps from
through the ToolJet plugin
Tools marketing teams build with ToolJet
Describe the tool, or start on the canvas. The output is a working application on your data, not a mockup.
CRM Tools
Build custom CRMs to manage existing customers, track interactions, and automate follow-ups on the leads.
Email campaign system
Design tools to manage email marketing campaigns by integrating with services like Mailchimp or SendGrid.
Social media analytics tools
Develop applications to monitor engagement metrics across platforms like Facebook, Twitter, and Instagram.
Survey and feedback forms
Create forms to collect customer feedback, and analyze real-time responses to refine marketing strategies.
Content management systems
Build systems for managing and publishing marketing content, such as blogs or landing pages.
From campaign process to a working app
- 01
Connect campaign data
Choose the CRM, spreadsheet and reporting sources your team needs. Agree on campaign IDs and metric definitions before combining the records.
- 02
Describe the review workflow
Define campaign fields, owners, review stages and deadlines. Use AI to create the app, then refine the screens and approval logic visually.
- 03
Set editing and approval rights
Configure who can submit, review and approve. Save decisions with the reviewer and timestamp, and connect notifications to your existing channels.
- 04
Pilot with one campaign
Test the reporting queries and approval handoffs with a real campaign. Collect feedback and assign a builder to maintain the app and connections.
Built in, not bolted on
The controls your IT team already expects
Configure identity, permissions and audit logging for your marketing apps in one workspace, whether your team builds on the canvas or with AI. SSO, SCIM, advanced permissions and audit logs depend on your plan and deployment.
Single sign-on and SCIM
SAML, OIDC and LDAP, with directory groups mapped onto ToolJet roles and provisioning through SCIM.
Permissions down to the query
Workspace, app, page, component and datasource-level access. Row-level security where the data needs it.
Audit key platform events
Review supported app, user and query events with timestamps and actor details. Store business approvals and record changes in your connected system as part of the workflow.
Runs where you say
ToolJet Cloud, your VPC, on-premise or air-gapped. Bring your own LLM keys or route AI through an on-prem gateway.
See the full control model Compare plans and included controls Review audit log coverage
Two ways to get there
Build it yourself, or bring our engineers in
Self-serve
Your team, your pace
Start free. Describe the tool, refine it on the canvas, and ship it under your own access rules. Start with one workflow, then test it with your team before rolling it out.
Start free
Professional services
Forward-deployed engineers, embedded with your team
When the timeline is fixed or the process is tangled, our engineers build alongside you: scoped delivery, production-ready apps, and knowledge transfer so your team owns the result.
Talk about a projectQuestions marketing teams ask before they start
Can a marketing ops lead start building without an engineering ticket?
Yes. Describe a campaign tracker or approval queue to ToolJet AI, then refine the generated app visually. You may still need an admin to connect systems and configure permissions, and a developer for complex integrations or logic.
Which marketing systems can ToolJet connect to?
Connect systems such as Salesforce, Google Sheets, Airtable and your warehouse through available connectors. Other services can connect through supported APIs. Check the integrations catalogue and the source system's permissions for the operations you need.
Can we use AI to draft copy or classify leads inside a tool?
Yes. Connect an AI provider to draft, summarize or classify the data you choose to send. Configure credentials, review the provider's data-handling terms, and add a human approval step before publishing generated copy or acting on classifications.
How do approvals and sign-off work?
Build an approval queue with roles for submitters and reviewers. Store each decision, reviewer and timestamp in your database, and configure Slack or email notifications. ToolJet audit logs add platform-level coverage on top of the approval records your app stores.
What happens when the person who built the tool leaves?
The app remains in your ToolJet workspace. Assign another authorized builder to maintain it, review ownership of connected credentials and workflows, and use app versions to manage releases.
Build your first marketing tool this week
Describe your first marketing workflow, connect your data, and refine the app with your team. Configure permissions and review the logic before you publish.